A personal trainer website fit for success
WellFit Personal Training is Newcastle and the Hunter’s leading group of specialist personal training studios. Their service offering is designed for those who want to get healthier and happier without the fad diets or unsustainable exercise routines. Founded in 2011, WellFit has trusted us with their marketing since day one.
In 2019, we developed a modern, upbeat personal trainer website design to communicate their fantastic facilities and empowering approach! From onsite SEO to Google Ads and social media campaigns, our team provides an all-in-one digital marketing service for this awesome team.
A new website fit for success
Key results
51 % organic search market share
37 % increase in conversion rates
27 % increase in new clients
PT website design features
inviting visuals
PT website design features
before and afters
PT website design features
custom content blocks
PT website design features
video gallery
Interactive design
Whipping the site into shape
Our new personal trainer website design needed to convey WellfFit’s energetic nature, while also ensuring that the overall message was non-threatening, welcoming and fun. With emotive imagery, a vibrant colour scheme, high-quality videos, stylised typography and interactive elements, this site is purpose-built to encourage exploration!
Calling
all ladies
Social media marketing for personal trainers to empower women
While WellFit provides personal training for everyone, they cater specifically to women offering prenatal, post-natal and wedding prep programs. With this in mind, we delivered ad campaigns that reinforced the welcoming environment, utilising bright branding and imagery featuring women smashing their goals.
A mobile-first personal trainer website
“Our new website is amazing. All of our important numbers are up. Couldn't be happier!”Drew Duggan, Director – WellFit Personal Training
The Final Result
We delivered a visually dynamic, refreshed PT web presence, fully geared to serve a diverse target audience. The vibrant design, informative content and seamless navigation builds a positive brand message, setting the tone for the experience to come.
We’re proud to have helped WellFit grow to where they are today – assisting so many local people to achieve their health and fitness goals. Oh yeah, and this custom-designed WordPress site also landed us the 2019 NEWi Award for ‘Website of the Year’!
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